Welcome to Wasembly

What is Ecommerce?

Ecommerce refers to the online buying and selling of goods and services. Businesses and individuals conduct transactions through websites, marketplaces, and social media platforms, using digital payment methods. It encompasses multiple models, including business-to-business (B2B), business-to-consumer (B2C), and consumer-to-consumer (C2C). As technology evolves, ecommerce continues to expand, integrating automation, AI-driven recommendations, and personalised shopping experiences.

As Featured IN:

Start Selling Online

Getting Started with a Free Ecommerce Platform

Selling online doesn’t have to be expensive. Free ecommerce platforms like OpenCart provide everything you need to launch a store without upfront costs.

  1. Set Up Your Store – Install OpenCart on your hosting provider or use OpenCart Cloud for a quick start.
  2. Customise and Add Products – Choose a theme, upload product images, and write clear descriptions.
  3. Configure Payment and Shipping – Enable secure payment options and set delivery methods to match customer preferences.
  4. Promote and Start Selling – Optimise for search engines, share on social media, and attract buyers with compelling offers.

With the right setup, your online store can be up and running in no time.

Featured Articles

Featured articles on eCommerce provide expert insights, industry trends, and practical strategies for online businesses. They cover topics such as market growth, emerging technologies, customer behaviour, and best practices for selling online. Whether exploring new business models or optimising digital marketing, these articles offer valuable knowledge to help businesses thrive in the competitive eCommerce landscape.

What is an ecommerce business

What is an Ecommerce Business?

An ecommerce business sells goods or services through a digital platform. Customers visit an online store, browse products, and complete their purchases using secure payment options. This type of business operates without a traditional physical storefront, which can help reduce overhead expenses. It requires clear planning for marketing, order fulfillment, and customer service to succeed. With a solid strategy, an ecommerce business can reach buyers from anywhere in the world.

how to improce ecommerce sales

Improve Ecommerce Sales

Ecommerce sales refer to the online process of buying and selling products or services. These transactions occur through websites or mobile applications using secure payment methods. Businesses use digital marketing to reach customers across different regions. This approach expands the customer base beyond local markets and creates convenient shopping experiences. As a result, ecommerce sales help companies grow while giving buyers a fast and easy way to shop.

How to improve Ecommerce Conversion

Ecommerce Conversion

Ecommerce conversions occur when a website visitor completes a targeted action. This action may include making a purchase, signing up for a newsletter, or requesting more information. Companies track these actions to gauge customer behavior and identify areas for improvement. Enhancing the conversion rate means extracting more value from each visitor and increasing revenue. Each conversion serves as a measurable step toward greater customer engagement and business growth.

Ecommerce Data Analysis

Ecommerce data analysis examines customer transactions, website behavior, and sales records to reveal clear trends. It uses simple metrics like conversion rates, average order value, and repeat purchases to show how customers shop. The insights help businesses decide which products to highlight and which marketing methods to refine. By reviewing past performance and current trends, companies can plan strategies for future growth and better customer engagement.

ecommerce market

Why is Ecommerce Important

“Ecommerce breaks down geographical barriers, letting businesses reach customers far beyond their local area.”

Jonah Schwarz

“Online shopping offers a simple way to explore and buy products any time, saving both time and money.”

Erin Lawrence

“Ecommerce lowers costs for businesses, opening new paths to connect with a diverse range of customers.”

Teddy Park

Meet The Ecommerce Experts

Ecommerce experts such as Michael Aldrich and Andy Dunn, along with dedicated founders, are leaders in online retail.